Local search is a powerful source of generating traction for small businesses. Every four out of five consumers use search engines like Google to find out about local information, which means that if your company isn’t getting optimized for local search, you might be missing out on 80% of new potential customers. In short, local… Continue Reading »
Due to the growing trend of the online e-commerce industry, it is very important to have your website appear on the first-page result of the Google search. No matter how much promotion you do via social media or advertisements, you won’t be able to attract new customers. SEO services are not that easy to handle… Continue Reading »
Search engine marketing (SEM) and search engine optimization (SEO) can be two confusing concepts to grasp. The fact that SEM and SEO are used interchangeably is not helping as well. Hence, marketers who are new to digital marketing, business owners who are trying to penetrate the online landscape and even individuals working for a web… Continue Reading »
Have you ever wandered what Search Engine Optimization, or in short just SEO, actually is? For people who aren’t in IT field these words probably mean next to nothing. But for tech savvy people who run their own web sites and on-line businesses, SEO could play an essential role. Search Engine Optimization is the discipline… Continue Reading »
Marketing online can seem like a daunting challenge and while your company may have a department or an employee who is in charge of things like social media, SEO, and PPC (Pay-per-click) marketing, do you know if you’re managing it as well as you could be? Outsourcing your online marketing campaign can be not just… Continue Reading »
